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Monday, July 15, 2024

Chilly-calling referendum voters is not prone to transfer the needle. Attempt the door-knock Specific Occasions

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If the referendum Sure and No campaigns actually wish to persuade individuals, knocking on doorways is a greater solution to go.

(Picture: AAP/Daniel Pockett)

Chilly-calling voters is one solution to get a message throughout, but when the Voice referendum Sure and No campaigns actually wish to get their message throughout, knocking on doorways is rather more efficient, seasoned campaigners have informed Crikey. 

The No camp not too long ago confronted criticism after The Sydney Morning Herald and The Age revealed volunteers had been “instructed to make use of concern and doubt moderately than details” when calling voters. A senior campaigning official in a number one No activist group had informed volunteers, in accordance with the story, “to not establish themselves upfront as No campaigners as they make lots of of hundreds of calls to persuadable voters, however as an alternative to lift studies of monetary compensation to Indigenous Australians if the Voice referendum had been to succeed”.

One other story in the identical newspapers stated commerce union campaigners supporting the Sure vote had been informed to “inform Australians the No aspect is vilifying Aboriginal individuals within the Voice to Parliament referendum marketing campaign”.

Learn extra about whether or not door-knocking beats cold-calling.

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